ARTISTS/LABELS

PlayPhone has launched a new promotional campaign with both Sony BMG and EMI that will enable our brand and retail partners to use artist content and likeness from the two labels for unique, demographically targeted ringtone and wallpaper promotions. 

 

As PlayPhone's digital promotions agency, Promotional Currency is able to offer customized promotions themed around as few as six artists — enabling you to group artists by music genres, demographics and niche markets. You can also feature the artists' likeness on POP throughout the store and incorporate their likeness and music in TV and print campaigns.

 

Select six artists from either Sony BMG or EMI, and develop a customized program targeted to your consumer base. To view available artists, click on label links below.